Pinterest Visibility Audit

Twelve specific dimensions: (1) Pin SEO quality (title, description, alt-text), (2) Profile optimization (bio, claimed website, business account status), (3) Board structure and naming, (4) Pin posting consistency, (5) Pin engagement quality, (6) Idea pin and video pin presence, (7) Pinterest Trends alignment, (8) Search ranking on category keywords, (9) Outbound click conversion patterns, (10) Rich Pin enablement and data quality, (11) Mobile pin display quality, (12) Pinterest Shopping feed setup and accuracy. Each dimension is scored 0–100 individually, weighted into an overall visibility score.

The audit DIAGNOSES — it tells you exactly where you stand, whether Pinterest is a fit for your category, and what to fix. The engine build EXECUTES the strategy at scale (trend hunter, pin generator, scheduler, analytics). Most clients run the audit first ($400–$900, 1 week), then decide whether to commit to the engine build ($2,500–$8,000, 4–5 weeks). The audit fee credits 100% toward the engine build if you proceed within 60 days — so the audit is effectively free if you commit.

Starting from $400 for single-store audits with up to 3 competitor comparisons. Mid-tier ($600–$700) includes 5 competitor comparisons and deeper category trend analysis. Premium ($900) for multi-store or multi-brand audits, or for stores with very large existing Pinterest presence (1,000+ pins to audit). Pricing depends on: number of stores, depth of competitor analysis, and existing Pinterest scale.

Yes — and roughly 20% of audits result in a 'do not pursue Pinterest' recommendation. Categories where Pinterest is structurally poor: B2B services, perishable food delivery, hyper-local services, mass-market commodity products. The audit gives you data to make that decision instead of investing $5K–$8K in a Pinterest build that will not pay back. Saving you an avoidable mistake is part of the value.

5–7 days from start to delivered report. Day 1: kickoff call and quote confirmation. Days 2–4: visibility scoring on 12 dimensions. Days 4–5: competitor and trend analysis. Days 5–7: report writing and delivery. 30-minute walkthrough call scheduled within 3 days of report delivery.

Yes. Multi-store audits add $250–$400 per additional store covered in the same engagement. Common use cases: ecommerce groups running 3–5 separate brands, founders evaluating multiple product categories before launch, agencies auditing portfolio brands. The portfolio view reveals cross-brand Pinterest patterns that single-store audits miss.

Audit still works and is highly valuable — it helps you build Pinterest correctly from day one instead of accumulating bad habits that need fixing later. The scoring shifts toward category opportunity assessment (which is more important when you have no baseline) and away from existing pin optimization (since there are no existing pins). Pricing same: $400 for single store, no existing presence.

Book a free 15-minute kickoff call through the contact page. Share: your store URL, your Pinterest profile URL (if active), and top 3 category competitors. I will confirm fit, send a fixed price quote within 24 hours, and have the audit started within 3 business days of confirmed engagement.